Food for Thought

Cozy Up To Fall With These Food Influencers’ Fall Recipes
As the summer heat starts to fade and the leaves begin to turn, we slowly migrate from our summer tanks to bulky sweaters and crave warm hearty meals. Here at Bob’s Your Uncle, we love fall and look forward to all the flavours the season brings. When looking for new...

7 Stop Worthy Canadian Tik Tok Creators
At Bob’s Your Uncle, we keep our eye on what’s happening in the food influencer space and that includes influencers whose content is broader than “just food”. Here are the Canadian lifestyle influencers we’re loving right now.

The Not-So-Obvious (but Lasting) Impact COVID Made on Canadian Food Consumption
There’s a reason you’re reading and hearing about COVID 19 at every turn; simply put, it currently affects almost every decision we make, and that includes decisions as consumers. “COVID consumerism” may not yet be a widely-recognized term, but with Canadians on the...

Influencer Highlights
At Bob’s Your Uncle, we keep our eye on what’s happening in the food influencer space and that includes influencers whose content is broader than “just food”. Here are the Canadian lifestyle influencers we’re loving right now.

Working with Influencers:
No longer in its infancy, Influencer Marketing is an ever-changing landscape that has experienced rapid growth. This evolution continues to push brands to connect with their influencer partners in ways that are more creative, transparent, and most importantly,...

Lifestyle Influencers We’re Loving This Season
At Bob’s Your Uncle, we keep our eye on what’s happening in the food influencer space and that includes influencers whose content is broader than “just food”. Here are the Canadian lifestyle influencers we’re loving right now.

9 Canadian Food Influencers We Are Loving This Fall
There clearly is no shortage of talent in the Canadian market when it comes to creating ‘thumb-stopping’ food content. Since our team is constantly on the look out for influencer talent for our brand campaigns, we have the pleasure of getting to know and collaborate...

Top Canadian Conferences for Food Marketers
This list of Canadian food-related expos, conferences, trade shows, and summits, represents a collection of events that should excite any marketer hungry for ideas, inspiration, and connections. If you want to know what’s new, what’s trending, and what’s hot in the...

How Voice Technology will Change How We Grocery Shop
“Hey Alexa, what’s for dinner?” will likely become a common phrase in households across the country in the next few years as more and more Canadians adopt voice technology in the home. According to eMarketer, 20 percent of Canadian internet users will own a smart...

Beyond the Recipe: Food Content Marketing that Hit the Mark
Creating custom recipe content is a common and successful strategy for many brands; consumers are frequently looking for inspiration and new meal ideas. Developing online recipe content is a way to add value, be discovered, or even to help evolve the usage of your food brand.